We are independent & ad-supported. We may earn a commission for purchases made through our links.
Advertiser Disclosure
Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.
How We Make Money
We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently of our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

What Factors Affect the Perception of Beauty?

By Marissa Meyer
Updated May 21, 2024
Our promise to you
BeautyAnswered is dedicated to creating trustworthy, high-quality content that always prioritizes transparency, integrity, and inclusivity above all else. Our ensure that our content creation and review process includes rigorous fact-checking, evidence-based, and continual updates to ensure accuracy and reliability.

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

Editorial Standards

At BeautyAnswered, we are committed to creating content that you can trust. Our editorial process is designed to ensure that every piece of content we publish is accurate, reliable, and informative.

Our team of experienced writers and editors follows a strict set of guidelines to ensure the highest quality content. We conduct thorough research, fact-check all information, and rely on credible sources to back up our claims. Our content is reviewed by subject-matter experts to ensure accuracy and clarity.

We believe in transparency and maintain editorial independence from our advertisers. Our team does not receive direct compensation from advertisers, allowing us to create unbiased content that prioritizes your interests.

Perception of beauty can be affected by ingrained evolutionary factors, media influences, and individual personalities. Research indicates that formulas were used as early as Plato's time to define universal attractiveness. While more modern research supports the theory that certain features may represent genetic strength, making those who possess them appear more attractive, other factors can alter our perception of beauty. These include the media and the images a culture puts forth to represent physical perfection. Personality traits, such as kindness, sense of humor, and intelligence, may also impact the way we gauge attractiveness while interacting with others.

Ancient philosophers, including Plato, concluded that human perception of beauty was based on formulas that measured facial proportions. Modern research has expanded upon this theory, and results indicate that facial symmetry is usually a solid measure of beauty. Subjects rated as attractive in studies generally have features that are proportionate in size and shape when an imaginary line is drawn down the center of the face. Symmetry has been noted as an attractant in some species of animals and birds, and it is thought that symmetry generally represents strong and healthy genes.

Body proportions also play a role in perception of beauty, as humans are naturally inclined to look for a mate that appears to be robust and virile. Many cultures perceive beauty in the female body when the subject has a smaller waist and larger hips, as this body type has been thought to be less prone to infertility and other health issues. Ideal male forms are generally large and muscular, as these were thought to be better able to provide food and protection. Although modern health care advances and conveniences nullify the reasoning behind these perceptions of beauty, they remain as part of natural human instinct.

Cultural images representing beauty can add to, and sometimes alter, humans' natural perception of attractiveness. Enhancements, such as jewelry, makeup, and decorative clothing, may redefine beauty according to standards perpetuated by the media, or other standards that exist within certain cultures. In extreme cases, plastic surgery or bodily mutilation may be used achieve physical traits that are perceived as beautiful, but are not naturally present in all individuals.

Studies indicate that perception of beauty can be strongly influenced when the subject's personality and background are also considered. A subject with a charming personality may be rated as more attractive when the study is based on perception after a face-to-face discussion, rather than just viewing an image. A person's financial success, social popularity, and intelligence can also alter the way others perceive them, sometimes virtually eliminating physical standards of beauty.

BeautyAnswered is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.
Discussion Comments
By anon958892 — On Jun 30, 2014

Beauty is a gift that every human is fortunate to have, because we are all created by a higher power that has inflicted, and graced us with this gift. The perception of beauty is an ideal that society has desensitized through their personal agendas. True beauty and its meaning is just simple, and pure in its original state of being.

By browncoat — On Feb 17, 2014

@Fa5t3r - I wish the English language had more scope for the concept of beauty. There is a Japanese variation of the concept called wabi sabi, which is beauty that comes from imperfection. Like the tree that is beautiful because it has lichens, or the bowl that is beautiful because it was broken and stuck back together, or the paperweight that is beautiful because it was awkwardly shaped of clay by a four-year-old.

I just wish we would apply that to people more often.

By Fa5t3r — On Feb 16, 2014

@MrsPramm - That's one of the reasons that representation matters so much. If you look at kids movies, very often the bad guy will have darker skin than the good guy, or he will speak with an accent.

It's more of an attempt to build a quick and easy "them vs us" attitude in the story line than it is outright racism, but the result is the same. If kids are shown over and over that certain qualities are beautiful and being beautiful is the same as being good, then they will eventually internalize that lesson and apply it to the real world, where it basically leads to bigotry.

By MrsPramm — On Feb 15, 2014

One of the things that affect our perception of beauty is simply exposure to particular attributes which have been framed in a positive light. They've done studies that show if someone is shown lots of pictures of overweight people, they will eventually start rating them as attractive, even when compared to skinnier people.

The same thing goes with skin color. There is that age old experiment where children are asked which doll they prefer and they always go for the pale doll. If they are shown a whole bunch of positive images of dark skinned people beforehand they will choose the darker doll more readily.

BeautyAnswered, in your inbox

Our latest articles, guides, and more, delivered daily.

BeautyAnswered, in your inbox

Our latest articles, guides, and more, delivered daily.